SOASTA Wins SIIA Business Technology CODiE Award for Best eCommerce Solution

Digital Operations Center (DOC) Earns Prestigious Industry Recognition

The Digital Operations Center (DOC) from SOASTA, the leader in performance analytics, was named the best eCommerce Solution of 2016 as part of the 2016 SIIA CODiE Awards.

The announcement was made by the Software & Information Industry Association (SIIA), the principal trade association for the software and digital content industries, to an audience of over 400 industry leaders. Sixty-one awards were given for products and services deployed specifically for B2B software, information and media companies.

An SIIA CODiE Award win is a prestigious honor, as each award winner was reviewed by a field of industry experts whose evaluations determined the finalists. SIIA members then reviewed the finalists, and their votes were combined with the scores from the industry experts to select this year’s CODiE Awards winners.

About SOASTA’s Award Winning DOC
The SOASTA DOC is an industry-first performance command center that provides a central point of visibility and control for managing today’s 24/7 digital business. Built on an advanced performance analytics engine that integrates and correlates real-time user experience and business and IT operations performance data, the DOC uses innovative visualization and display technology to create a unified view of contextual intelligence accessible anytime, anywhere from a display wall, desktop or mobile device.

“Web performance is the heartbeat of a business,” said Ann Ruckstuhl, CMO of SOASTA. “Our mission is to enable businesses to sell more and service their customers better by improving their digital performance, and this is even more vital in e-commerce. DOC gives brands end-to-end visibility and control of their entire e-commerce stack, from user behavior, conversion and revenue to IT infrastructure performance by geography, device, operating system and page groups.”

“SIIA’s 2016 Business Technology CODiE Award winners are some of the most innovative products impacting businesses across the world. Recognized by their peers, the CODiE winners should be proud of this prestigious accolade honoring excellence in business technology products,” said Rhianna Collier, Vice President and Managing Director for the Software & Services Division at SIIA. “We congratulate all of this year’s CODiE Award winners and thank them for the contributions they have made to their industries.”

Details about the winning products can be found at

About the SIIA CODiE™ Awards
The SIIA CODiE Awards is the only peer-reviewed program to showcase business and education technology’s finest products and services. Since 1986, thousands of products, services and solutions have been recognized for achieving excellence. For more information, visit

About SIIA
SIIA is the leading association representing the software and digital content industries. SIIA represents approximately 800 member companies worldwide that develop software and digital information content. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age. For more information, visit The Software & Services Division of SIIA (SSD) represents companies that develop the applications, services, infrastructure and tools driving the success of today’s high-tech industry. For more information, visit

SOASTA is the leader in performance analytics. The SOASTA Digital Performance Management Platform enables digital business owners to gain unprecedented and continuous performance insights into their real user experience on mobile and web devices in real time and at scale. With more than 100 million tests performed and more than 250 billion user experiences measured, tested and optimized, SOASTA is the digital performance expert trusted by industry-leading brands, including 51 of the Top 100 internet retailers, six of the Forbes Top 10 media companies and seven of the Forbes Top 10 tech companies, including Apple, Target, Nordstrom, Staples, Home Depot, Sears, Walmart, Etsy, Nike, Best Buy, Adobe, Intuit, Microsoft, DIRECTV, Netflix and CBS. SOASTA is privately held and headquartered in Mountain View, Calif. For more information about SOASTA, visit

SOASTA Communications Contact:
Gaby Perez-Silva, 650-390-6700
SIIA Communications Contact:
Allison Bostrom, 202-289-7442