Eliminate blindspots and unknowns in your Digital Performance Management with these complementary solutions.
How SOASTA mPulse complements Google AnalyticsAs almost all of our mPulse customers also utilize Google Analytics, we want to illustrate how the solutions complement each other. SOASTA mPulse provides the industry’s deepest focus* on how site speed and performance impact conversion, user experience, and revenue. Google Analytics is the leader in digital marketing analytics, and enables users to understand the effectiveness of SEO, advertising, and marketing spend. Understanding the complementary nature of both solutions enables our users to eliminate blind spots in both digital performance, and digital marketing.
What Data SOASTA Collects vs What Data Google Collects
3rd Party SLA Compliance
3rd Party Ad Impact
Resource Timing Data
User Timing Data
Mobile Connection Details
Crashes / Screen
3rd party Ad Service Compliance
Adwords / AdSense
Double Click Campaign Manager
Interested in learning how a combined approach works for 44 of the top 100 Internet retailers?
“We were re-launching MSN on a completely new stack built on Azure to 55 countries. We went live, with SOASTA mPulse being one of our main data signals to understand performance. We use mPulse to drive action — driving improvements to meet our set targets, and investigating problems when user load times go backwards.”
Principal Dev Manager, Performance and Reliability
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