The Performance Beacon

The web performance, analytics, and optimization blog

Many Online Shoppers Won’t Wait 5 Seconds for a Page to Load




If you make your customers wait online, you’d better make it worth their while. You’ve only got five seconds.


Amy Vosters

About the Author

Amy Vosters


Amy is the Marketing Manager at SOASTA, where she specializes in content marketing, growth-hacking, wordsmithing, and go to market strategies. She is fascinated with the correlation between web performance, neuroscience, and how this translates into success for modern digital businesses.

Follow @AmyatSOASTA