Testing is never complete—it’s continuous. It has to include more than in the past when functional testing was sufficient to sign off a release. Today, with desktop and mobile customers accessing your website or mobile application, great performance is an imperative. Poor performance creates a bad user experience that will drive your customers away, likely to your competitor, and tarnish your brand.
About the Author
Amy is the Marketing Manager at SOASTA, where she specializes in content marketing, growth-hacking, wordsmithing, and go to market strategies. She is fascinated with the correlation between web performance, neuroscience, and how this translates into success for modern digital businesses.