Slow websites may make you mad, but they also cost businesses lots of money. An analysis done by SOASTA around Mother’s Day found that two seconds is the magic number. If you have to wait longer than that for a page to load, you’re likely to bail from the site.
About the Author
Amy is the Marketing Manager at SOASTA, where she specializes in content marketing, growth-hacking, wordsmithing, and go to market strategies. She is fascinated with the correlation between web performance, neuroscience, and how this translates into success for modern digital businesses.