The Performance Beacon

The web performance, analytics, and optimization blog

Are our Leading Brands Also Optimization Leaders?

Are our leading brands also optimization leaders? Domestic brands are taking optimization seriously, which isn’t surprising since every one-percent increase on conversion rate can mean millions of dollars in additional yearly revenue. These are the tools making conversion optimization possible.

Amy Vosters

About the Author

Amy Vosters

Amy is the Marketing Manager at SOASTA, where she specializes in content marketing, growth-hacking, wordsmithing, and go to market strategies. She is fascinated with the correlation between web performance, neuroscience, and how this translates into success for modern digital businesses.

Follow @AmyatSOASTA