The survey conducted by SOASTA indicates that about 53% American families hold the belief that new TV shows and movies will introduce technology that they are bound to see some time in real life. 20% or one in five American families surveyed believe that Star Wars: The Force Awakens does a better job of introducing new tech gear such as Landspeeders, Holograms, Droids, and Lightsabers.
About the Author
Amy is the Marketing Manager at SOASTA, where she specializes in content marketing, growth-hacking, wordsmithing, and go to market strategies. She is fascinated with the correlation between web performance, neuroscience, and how this translates into success for modern digital businesses.