“In my experience, the single most consistent factor that contributes to slower load times is page size. All other things being equal, a fatter page is a slower page. In one study I conducted of 60 popular sites that used responsive design, only 20% rendered acceptably quickly — and these were also the only sites that were less than 1 MB in size. According to the HTTP Archive, the average web page today is more than 2 MB in size. This is something site owners should be aware of, and concerned about.” – Tammy Everts | Senior Researcher & Evangelist, SOASTA
About the Author
Amy is the Marketing Manager at SOASTA, where she specializes in content marketing, growth-hacking, wordsmithing, and go to market strategies. She is fascinated with the correlation between web performance, neuroscience, and how this translates into success for modern digital businesses.