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Digital Operations Center


Back room web performance testing lab

Recently, I’ve been spending many days on-site with one of SOASTA’s long time partner/customers, Erick Leon — Office Depot’s resident performance engineering guru — as Office Depot continues its evolution towards the next phase of digital transformation: digital performance management (DPM). Naturally, over the years that we’ve worked together, Erick and I have shared stories of our mutual journeys in […]

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How SOASTA and Google used machine learning to predict bounce rate and conversions

If you’re ever offered a chance to throw a million or so beacon’s worth of user data into a Google-developed machine-learning system, I highly recommend you say yes. That’s what we did here at SOASTA, when Google approached us a year ago about partnering on a pioneering research project. The results have been eye-opening. In this […]

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Single page application best practices introduction visual

In the year since SOASTA announced support for monitoring the performance of single page applications (SPAs), we’ve been continually improving how we help our customers measure their apps. We’ve learned a lot from our customers from how they are building their single page apps. Many of our monitoring improvements are being driven by the variety of websites that our customers are building, […]

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How to read web performance stats

I’ve worked in digital performance analytics for fifteen years. A recurring issue I run into is the misinterpretation of performance statistics. This misinterpretation has a couple of unfortunate outcomes: It leads customers to dismiss helpful suggestions and undervalue small performance changes. More specifically, it’s difficult to discern from the performance data that seemingly small improvements in […]

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As seemingly the only person in North America who did not attend the Velocity Conference in Santa Clara, CA, last week, I was left searching for the next best thing. Well, I found it… close to home in sunny Florida. I attended — and spoke at — the South Florida Agile Transformation Summit (#ATS2015, @Southfaa), a gathering […]

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