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To deliver the best possible retail experience for customers in-store, online, and on-the-go – and to compete with Amazon on its own turf in an increasingly competitive ecommerce climate – Lowe’s set out to build a center of excellence based around digital performance. This is their success story.  Since 1946, Lowe’s has been helping homeowners, renters, […]

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Everyone loves a good success story. We’re especially excited to share this one, because it’s so relatable for many companies that find themselves struggling to define their own digital performance strategy. Deckers’ goal is to have the fastest sites on the web. But with six different brands and more than 18 sites worldwide, it was challenging […]

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