SOASTA Blogs Tags

Black Friday


Black Friday overtakes Cyber Monday for holiday traffic

At SOASTA, we’re in the unique and fortunate position to be able to access a massive amount of historical user experience data. We recently analyzed almost 100 billion beacons worth of mPulse data (representing more than 10 billion user experiences) gathered via our customers’ sites. In this post, I’m going to share our three most interesting […]

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2016 Black Friday sets records for mobile shopping

Black Friday was a record-breaking day for online retail. According to Adobe, last Friday: Online spending passed the $3 billion mark for the first time, with total spending reaching $3.34 billion – a 21.6% increase over 2015 Was the first day in retail history to drive over one billion dollars in mobile revenue, with total mobile spending hitting […]

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Black Friday weekend 2016: What we’ve learned so far about retail traffic and user behavior

At SOASTA, we collect a massive amount of real user data for many top retailers. This past long weekend, not surprisingly, saw an enormous surge in the amount of user experiences our customers monitored and measured. On Black Friday alone, we collected almost 2 billion beacons’ worth of real user data.* By the end of Cyber […]

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Performance Testing Strategies for Seasonal Readiness [ebook]

It’s beginning to look a lot like Christmas — or at least Halloween — and we’re barely into October. And you know that as soon as the Halloween merchandise is off the shelves, it’ll be replaced for what for many retailers is the largest retail sales time of the year. Are you ready? Even if retail isn’t your business, […]

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‘Tis the season… to deliver the best possible online experience [INFOGRAPHIC]

Black Friday is behind us, but chances are you’re still hunkered down and focused on web performance for the remainder of the holiday season. And for good reason. The internet has become an integral part of so many things we do during our holiday downtime… looking up recipes, buying movie tickets, video-chatting with loved ones (not […]

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