The Performance Beacon

The web performance, analytics, and optimization blog

With more than $20 billion dollars in total consumer spending, Mother’s Day is the third largest retail event of the year, right after the winter holidays and back-to-school. While more and more people are shopping online for Mother’s Day, many of these shoppers don’t have a lot of confidence in the sites they visit: 64% worry that transactions will […]

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The SOASTA team just spent the week down in sunny Orlando, Florida, at StarEAST’s “Quest for Test” Conference.  The attendees of this conference spanned the spectrum of the software testing lifecycle, and track topics included many focus areas of testing including Agile Testing, Test Automation and Mobile Functional Testing. Each one of these tracks included deep […]

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Mother’s Day is a holiday loaded with antici-ppointment – that is the anticipation of something great and the expectation that things won’t turn out like you want. SOASTA teamed up with the Harris Poll and surveyed moms across America and discovered that 40 percent of US moms have been disappointed on Mother’s Day. We discovered that […]

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Cinco de Mayo is not just a holiday celebrated in bars and restaurants. Today’s celebration of the Mexican army’s 1862 victory over France is celebrated online by Cuervo, Taco Bell, People Magazine and Chipotle… even Symantec. Yesterday, companies lined up to celebrate Star Wars Day (based on the pun “May the 4th be with you”). Whataburger […]

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I love to bake. Baking is a precise science, so I learned early on that I needed different measurement tools if I wanted to avoid demoralizing kitchen fails. See-through Pyrex cups for measuring liquids or melting butter in the microwave. Measuring scoops in a variety of sizes for dry ingredients. Scales if I’m following a European […]

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