51% of March Madness Fans Follow the Tournament at Work

The National Collegiate Athletic Association can't put March Madness on hold when people have to go to work, so fans are getting creative with mobile apps to keep up with their favorite teams at the office. A new survey from tech company SOASTA shows that more than half of March Madness fans follow the tournament on their smartphones at work — even during conference calls and while they're receiving performance reviews. (more…)

Apps Score a Slam Dunk with March Madness Fans

March Madness lovers who want to follow the games both day and night can breathe a sigh of relief—thanks to mobile apps. According to a study conducted by Harris Interactive for SOASTA, mobile users are turning to their second screen during the workday to keep up with this year’s National Collegiate Athletic Association (NCAA) basketball tournament. (more…)

Testing-as-a-Service can provide a competitive edge

Test early and test often is a mantra circling around software development life cycles these days, but with the pressures to quickly deliver an application to market and constantly update it, testing doesn’t come easily. Not all organizations have enough employees or resources to keep up with their competition. It isn’t enough to just put an application out there; quality is important. “Development and QA organizations have known for a long time that dedicated testing resources for individual development teams and projects [are] inefficient and leads to poor utilization of IT resources,” said Mughees Minhas, Oracle’s VP of product management. (more…)

Big Social Data @ the Sochi 2014 Winter Olympics

The Sochi Winter Olympics are well underway in Russia. Despite a rough start with the media complaining about unfinished hotels, dirty water, not enough rooms, lots of stray dogs and cats, and a glitch in the opening ceremony that resulted in the last Olympic ring not transitioning from a snowflake to a ring, the focus is now back on the athletes. (more…)

’Tis the Season to be Jolly…

Executive Summary-- Christmas is historically the period when retailers make a significant percentage of their annual revenue or look to make up for disappointing sales earlier in the year or indeed both. Christmas 2013 saw mixed fortunes for retailers, with some doing exceptionally well while others faltered. Yet Christmas 2013 was notable for one thing: the shift from e-commerce to m-commerce. Little surprise then that analysts dubbed the trading period as the mobile Christmas. John Lewis’ clearance sale began online on Christmas Eve and the retailer reported that 56 per cent of traffic to the site that day was via mobile devices rising to 76 per cent on Christmas day. The resounding message appears to be that retailers must ensure they are geared up to cope with a new generation of tech-savvy shoppers armed only with smartphones and tablets. Yet is it easier said than done or will this prove a test too far? (more…)

The App Just Scored: It’s Time for a Content Huddle

The excitement continues to mount going into this Sunday’s matchup between the Broncos and Seahawks. And we all know that Super Bowl XLVIII will no doubt be a widely-viewed event. But as spectators make predictions about the big game, researchers are predicting a major app explosion during the live event. Millions of folks will be making social connections on their smartphones and tablets. And apps like Twitter and Candy Crush will score big as users cuddle with their smart devices on game day. (more…)

Datamation Live Event: Cloud Computing Roundtable: Roadmaps, Security, Apps and More

As noted by Michael Liebow, Managing Director, Accenture Cloud Platform: Cloud computing has become a major market force, yet many companies struggle with lack of resource and expertise to plan and implement cloud based IT strategies. Enterprises are grappling to understand the changing cloud landscape as services continue to evolve; and they are challenged to connect cloud services with legacy on-premise IT systems. (more…)

Biz Report: One-third will download apps Christmas Day

2012 may have been the Holiday of Mobile, but app brands can expect another hot downloading and buying day this Christmas. According to a new SOASTA survey one-third of mobile consumers plan to download apps on Christmas Day - likely filling up those new tablets, smartphones and other devices waiting under the tree. (more…)

Shark Tank Experience: Testing So You Can Ride the Wave Instead of Drown

Here in the U.S., there is a long-running cable TV show called “What Not to Wear.” It is exactly what it sounds like, i.e., two fashionistas help some unsuspecting person at the strong suggestion of family and friends, get a clothing makeover. The short-running reality event that has been the disastrous rollout of the Affordable Care Act (aka “Obamacare”) website HealthCare.Gov, could have created its own reality TV show called, “What Not to Do.” The reason I bring this up is because of the incredibly popular show Shark Tank, which offers an example of what to do when your company is anticipating a spike in traffic on your website and a test of its transactional capabilities. Now that I have your attention here is the reveal. (more…) Snafu: Not That Hard To Believe

Leveraging cloud-delivered services would have helped in the overall stability and success of the website, and probably still can going forward. Glitch (noun) \ˈglich\: an unexpected and usually minor problem; especially: a minor problem with a machine or device (such as a computer) Source: It is difficult to turn on the news lately without some mention of the website. (more…)

UofL College of Business honors Gardner as top innovator

Kenneth Gardner became the seventh inductee in the University of Louisville College of Business Entrepreneurship Circle of Fame. The college’s Board of Advisers created the elite group last year to recognize its top entrepreneurial graduates. Kenneth Gardner is the executive chairman for SOASTA Inc., a Silicon Valley-based software company he founded. He holds 12 patents and has been on the boards of each business he has founded, as well as boards at Commerce One, Kabira, DataSage, Everdream and The Application Group. (more…)

Baseball Taught This Man A Lot. Now He’s Paying It Forward.

Much of what Tom Lounibos knows about business, he learned playing baseball. The entrepreneur, who has spent a 30-plus year career building and guiding technology and software start-ups -- two of which he helped take public -- says that above all, the sport taught him about perseverance, a must for anyone in the business world. "In baseball, you can strike out two out of three times, and still make it to the Hall of Fame," said Lounibos, CEO of SOASTA, which provides a platform for testing websites and mobile apps. (more…)