News

STP Radio – Brad Johnson on SOASTA and STPCon

Brad joins STP Radio again for a great conversation on the hottest news from SOASTA, upcoming sessions and keynote presentations at STPCON Spring 2015 in San Deigo this March, and how any attendees can jump into the deep end of the CloudTest pool and get training and certification at the conference. (more…)

12 Cloud Performance Monitoring Companies

SOASTA was founded in 2006. They provide seamless integration of test design, monitoring, and reporting of high quality Web applications and services. Their client list includes: Hallmark, Microsoft and Nordstom among many others. (more…)

Valentine’s Day Survey: Top Online and Mobile Activities

More than half (52%) of Americans owning smartphones or tablets say online and mobile activities will be critical to their Valentine’s Day plans, with the most popular activities including visiting social media sites, shopping and booking dinner reservations, according to SOASTA's 2015 Valentine’s Day Survey. (more…)

Smartphones, Social Media Tag Along for Valentine’s Day

More than one quarter of smartphone or tablet owners said they would use social media apps like Facebook and Twitter on Valentine’s Day. "It underscores our desire to get results quickly so we have information to move to the next important thing," Brad Johnson, VP Product Marketing at SOASTA, told eWEEK. (more…)

Katy Perry to Super Bowl Fans: Buy my Stuff, Now

Super Bowl fans also tend watch the game using both their big-screen TVs and their mobile devices. Almost half of smartphone and tablet owners are likely to use apps while they are watching the game. And a third of those will be posting or reading their social media feeds, according to a survey conducted by analytics company SOASTA. (more…)

Is the Second Screen e-Commerce’s Secret Weapon?

A new survey by SOASTA, a performance analytics firm, analyzed mobile app usage by smartphone/tablet owners expected during the Super Bowl. One-third (32 percent) plan to use social media apps like Facebook and Twitter, 20 percent sports apps like ESPN and Sports Illustrated. (more…)

SOASTA Launches Data Science Workbench for Businesses

The performance platform pulls together Web-based and mobile user data with business, marketing and other data sources. Performance measurement and analytics specialist SOASTA has announced the release of Data Science Workbench, a query and analysis environment for gaining insight from user experience performance data. (more…)

SOASTA Transitions From Cloud Testing to Performance Analysis

While SOASTA will continue to focus on its cloud-testing solutions, the company is working on making performance a more fundamental aspect to its portfolio. The company announced the addition of a new analytics solution in order to provide actionable insight into complex performance and user experience data. The Data Science Workbench is designed to provide instant insights, spot trends and identify issues. (more…)

‘Tis the Season to be Jolly

Are you geared up to cope with the festive rush? Consumer spending via mobile devices is worth nearly £8B a year and is expected to account for over £23B by 2018. (more…)

SOASTA Selected by AlwaysOn as One of the 2014 OnMobile Companies to Watch

This year, the AlwaysOn editorial team has identified 50 mobile companies to watch during the coming year. Representing a wide range of sectors—advertising, cloud services, commerce, enterprise, social networking, marketing, and entertainment—these up-and-comers have solid, early-stage backing and the potential to hit $200 million in revenue during the next few years, indicating substantial returns for their inventors and rapid revenue growth in the short-term. These companies represent the future of mobile, providing hard-working, go-to applications and hardware solutions for both consumer and business users. (more…)

Apps to Influence Behavior and Costumes in 2014

Halloween has become one of the most popular holidays here in America. creative types, kids and even the couple down the street will invest a lot of time and money in planning out the perfect Halloween costume. Kids spend time planning their trick-or-treat route. There's a lot of planning going on here, sounds like an app might be needed. SOASTA thought so too. SOASTA, a company NASA, the Olympics, Netflix and many top retailers in the U.S. use for their website and mobile app testing said that out smartphone apps will influence Halloween costumes and how kids spend Halloween night for 2014. (more…)

The Rebirth of Application Performance Management

Of all the changes that the dynamic APM industry is facing in today’s increasingly digital world, perhaps the most important aspect of the industry’s rebirth is how it’s bringing digital professionals and IT personnel together – giving them real facts to discuss that are relevant and important to both groups. In fact, APM dashboards can facilitate “fact-based discussions between the business and performance guys,” according to Peter Galvin, SVP of Marketing for mobile and web performance testing vendor SOASTA. (more…)

Sky Believes in Better Testing

The demand for greater access and variety of online content and services has driven a lot of business at Sky over recent years. Both Sky Go and Now TV have seen an explosion in usage and Sky is looking to add a range of new services to customers to continue its dominance in the internet TV services market. In order to do that, Sky has replaced its existing test solutions with the SOASTA CloudTest platform. (more…)