SOASTA’s Real User Monitoring Delivers Predictive ROI Analytics with “What If” Analysis

mPulse Predicts the Business Impact of a Millisecond of Mobile and Web Performance

VELOCITY – NEW YORK, NY – September 15, 2014 – SOASTA, the leader in cloud and mobile testing and real user monitoring, today announced updates to its award-winning Real User Monitoring (RUM) solution, mPulse. With the unique ability to collect 100% of real user data and analyze in real time, mPulse is the only solution that allows users to measure the business impact of end user performance accurately, and perform “What If” analysis to determine which areas to focus on for the best ROI.

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Problems with Back to School Online Shopping Show Room for Improvement for Holiday Season

SOASTA research finds 56 percent of Americans will not use their smartphone or tablet after confronting technical problems with ecommerce sites for back to school shopping

MOUNTAIN VIEW, CA – September 4, 2014 – SOASTA, the leader in cloud and mobile testing and real user monitoring, today revealed the results of its SOASTA Back to School Shopping Report Card, which found that 84 percent of Americans who made an online purchase for back to school experienced problems. (more…)

SOASTA Provides eTailers with Blueprint for Delivering Peak Mobile and Web Performance This Holiday Shopping Season

As more consumers purchase online, SOASTA shares expertise on how retailers can optimize shopper user experience and conversion to maximize revenue and achieve business goals

eTail East, Booth 31 – Philadelphia, PA – August 13, 2014 – SOASTA, the leader in cloud and mobile testing and real user monitoring, today revealed the Perform At Your Peak, Holiday 2014 Performance Training Guide which provides crucial insights on how retailers can prepare and monitor consumer activity in real-time on their mobile and web e-commerce sites to optimize user experience and conversion. Ten of the top 10 online retailers in the U.S. rely on SOASTA’s mobile and web technology to ensure flawless mobile and web performance under the busiest traffic conditions, so SOASTA is uniquely positioned to provide guidance on the upcoming holiday shopping season.

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Gatwick Takes Cloud Testing to New Heights

Gatwick selects SOASTA to drive innovative approach to capacity planning

London, UK, 5th August 2014 – SOASTA, the leader in cloud and mobile testing, today announced that Gatwick Airport has invested in its CloudTest platform to support a ground-breaking project that is poised to accelerate collaborative working and drive further efficiencies at the airport. The initiative will enable Gatwick to share information with airlines and ground services to increase aircraft turnaround times and improve overall customer experience. The move forms part of an on-going drive by Gatwick to achieve greater economies of scale through an adoption of cloud technology and comes at a time of fierce debate about an additional runway for the South East of England.

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SOASTA Expands its Leading RUM Solution to Include Mobile Consumers

Leveraging SOASTA’s touch tracking and advanced alerting technology, mPulse delivers actionable real time data and competitive benchmarking on mobile users

SANTA CLARA, Calif. – VELOCITY CONFERENCE- June 24, 2014SOASTA, the leader in cloud and mobile testing, today announced complete native app support with mPulse, its award-winning Real User Monitoring (RUM) solution, which now delivers the first and only multi-dimensional views of actual user behavior whether on mobile web, web or native mobile applications. Using the same advanced touch-tracking technology as SOASTA’s TouchTest, mPulse records precise mobile user gestures and actions to monitor native Apple iOS and Google Android mobile applications. Best of all, native app monitoring is delivered instantly, without long delays waiting for app store approval or re-certification.

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SOASTA Appoints Tal Broda as Chief Technology Officer

Senior Vice President of Engineering Tal Broda Promoted to New Role as CTO

MOUNTAIN VIEW, Calif., June 24th, 2014 SOASTA, the leader in cloud and mobile testing, today announced that Tal Broda, the company’s senior vice president of engineering, has been promoted to Chief Technology Officer, effective immediately.

Tal has more than 15 years of development and engineering leadership experience, specializing in developing software architecture and defining technology strategy. In his new role as CTO, Tal will continue to drive product development including platform architecture, detailed design, and ensuring the quality of SOASTA’s products, including CloudTest, TouchTest, and mPulse.

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SOASTA Survey: 73% of Americans Have Never Heard of Internet of Things

But a majority are excited by the possibilities of internet-enabled consumer technology, and a “Star Trek future”

MOUNTAIN VIEW, CA. – June 17, 2014SOASTA, the leader in cloud and mobile testing, today announced the results of its first Internet of Things Survey, which shows that nearly three out of four (73 percent) Americans admit to being unfamiliar with the Internet of Things (IoT), technologies that connect “smart” devices and everyday electronic objects to themselves and the Internet to share information and drive new applications. However, when the technology is explained, an overwhelming majority – 67 percent – say they are excited about the possibilities of IoT coming to consumer technology. (more…)