The Performance Beacon

The web performance, analytics, and optimization blog

Case study: Mobile pages that are 1 second faster experience up to 27% increase in conversion rate

In the past, gathering data around mobile performance and business metrics has been an iffy proposition. The proportion of mobile traffic that converts to paying customers hasn’t always been significant enough to provide the basis for a meaningful study into the impact of website performance on mcommerce. Sure, you could always make the argument that delivering […]

Mobile web performance monitoring: impact of load time on conversions

Measuring web performance [VIDEO]


A while back, some friends at Akamai approached me about making an animated video about performance monitoring. I had a lot of fun doing it, and now I’m excited to announce that the video is ready for viewing. My goal was to help people understand the history of performance monitoring, as well as give a layperson-friendly […]

Monitoring web performance video

The now and future of digital performance management


When I joined SOASTA, my key goal was to learn as much as I could about the flow of systems monitoring (especially application monitoring) and operations data throughout the agents that define, build, test, operate and consume distributed applications, especially in an enterprise setting. Today, we call that digital performance management. It’s been three weeks (well, five, […]

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Solving the OPTIONS performance issue with single page apps


[Co-authored with Matt Aimonetti] Single-page applications are all the rage these days. Various new JavaScript frameworks make it very easy to write complex applications in JavaScript, with most of the MVC pattern running in the browser. This of course comes with its own challenges, and at SOASTA, we’re always up for those. Back in May, […]

Flowchart for Preflighted XHR
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